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The Week Before Sophia Comes Out

  • Writer: Susan Stoderl
    Susan Stoderl
  • Nov 2, 2022
  • 2 min read

I was deciding what to write about today and then it occurred to me. What else could I write about but my anxiety about getting everything in place for my book launch?


The least that a writer does to publish a book is to write it. That's the easiest part. I could have written ten more in the time that it has taken to learn everything necessary to get it before the public. I have reams of notes and web articles on all facets of self-publishing, and I still don't know exactly what works and does not work. For instance, since I did not go through Amazon, but used a different one to produce the eBook and print book, Amazon will not allow pre-orders. Without getting the pre-order I can't complete the necessary author pages for the various marketing tools.


I have designed a daily countdown until the tenth when the book comes out. It will be a daily Instagram and Facebook reel, and also on Twitter. Of course, since Meta controls who sees what is on any one person's feed, I can't count on that. I also have been told that even if you pay for an ad, there is no guarantee that it is going to get to the people who might be interested. Ayee! So far, the best advice I have received is that you learn with the first book and do a lot of things incorrectly, so just get through it and get the next book in the works. I can't tell you how glad I was to read that!


“The scariest moment is always just before you start. After that, things can only get better.” ~ Stephen King


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